Once again, the more complicated vocabulary negatively influenced raters’ assessment of the text. In another, they created a complex translation. In one scenario, they created a simple translation. In the second experiment, they wanted to control for content. Use big words and you’ll suffer the consequences. Using big words can KILL your chance at attending college. The simple essays were given higher ratings than the moderately complex ones, and the moderately complex ones were given higher rating than the highly complex ones. In the first experiment, they wrote admissions essays. Princeton researchers ran three experiments: And in this video, I’ll show you how using big words can make you look stupid. Speaking of which, I’m Derek Halpern, the founder of Social Triggers. And I’ve got research from Princeton that proves it. Listen up you big dumb idiot: Using big words HURTS you. But now, I’ve finally got research that allows me to tell these people: I’ve always railed against people who use big words for the sake of using big words. That’s why you’ll never see me use words like utilize, synergy, feckless, or any other pompous word. Well, according to this new research, it would seem that the RIGHT word is the smaller word. Now imagine how hard that would be if people think you’re an idiot…Īs Mark Twain once said, “The difference between the almost right word and the right word is really a large matter – it’s the difference between the lightning bug and the lightning.” If you’re looking to convert browsers into buyers, you’ve got to build trust and credibility. Why should you care about something so trivial?

Another word for thesaurus joke